AMS Appoints New CEO

22 November 2021. The Board of Trustees of the SA Red Cross Air Mercy Service Trust (AMS) announced today that Mr. Farhaad Haffejee has been appointed the new CEO of the AMS. An experienced business leader and manager, Farhaad Haffejee will succeed Dr. Philip Erasmus and will officially assume responsibilities on the 1st of January 2022. Outgoing CEO, Dr. Philip Erasmus will hand over the reins as he prepares to retire.

Haffejee, currently the AMS Corporate Development Manager has been with the organisation for 17 years and brings with him a wealth of knowledge in people management, systems rethinking, people development and aero-medical industry knowledge to mention a few. He is an optometrist by trade and amongst his education qualifications he holds various degrees which includes a Master’s degree in Public Health and is currently completing his Masters of Business Administration (MBA) at Henley Business School, University of Reading, United Kingdom.

Mr. Gideon Sam, Chairman of the Board of Trustees said, “It is my pleasure and honour to announce on behalf of the Board of Trustees the appointment of Farhaad Haffejee as our new CEO. We pledge as a family to work hand in hand with him to take the AMS to higher heights.” “I am honoured and deeply humbled by the opportunity afforded to me to lead this amazing organisation as it charters new horizons. We face a changing environment brought on by both the COVID-19 pandemic and a lack of funding resources. How we approach these challenges will shape our sustainability. Our constant guiding light is our mission to deliver equitable access to healthcare and to better the lives of our most marginalised communities. We must never forget this. Everything we do is in support of this outcome. I look forward to forging solid partnerships and embracing future technologies to positively impact this mission,” said incumbent AMS CEO Farhaad Haffejee.

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